Longsleeve Juna dark blue made of organic cotton from Salzwasser

It all started in 2014 with a T-shirt for the surfing clique on the island of Norderney. Since 2019, SALZWASSER has been building a clothing brand full-time with a lot of passion in a small team in Hamburg. The label was founded with the aim of combining the best quality with the highest level of sustainability - both have their price. In addition to the production, sustainable also means that you can enjoy your garment for a long time and wear it as often as possible. Buying the product is worth it for your wallet and for the environment. The longevity of the products is therefore a top priority for SALZWASSER.

Focus on the essential.

Impressed by the vastness and power of nature, these people feel a deep connection to the sea and the environment. For them, coasts have always been places of longing and peace. Traditionally, people on the coast have mastered a slow, minimalist and simple way of life. They value durable equipment and valuable experiences with nature. - You concentrate on what is important in life.

It reminds people of moments of longing. And allows you to return to the essentials. – Enabling people to focus on the essential.

The mission.
With high-quality and long-lasting products made from organic cotton, for example, that have as little impact on the environment and people as possible, we inspire you to make the most of your time outdoors and support a permanent connection to nature and places you long for.

As a social business, SALZWASSER uses every entrepreneurial action for positive social change and uses a significant portion of its income to protect marine ecosystems, which are essential for the harmonious coexistence of people and nature.