NIKIN is backed by a young and active team from Switzerland that wants to give something back to nature – through sustainable and fair fashion, whereby a tree is planted for every product sold.
"Tree by Tree" – one tree after another. Nikin's slogan symbolises its goal and philosophy. With their success, they invest in tree planting programmes and thus want to counteract global deforestation. The trees are planted in places where they have previously disappeared for various reasons, such as agriculture, the timber industry, habitat, or natural events (forest fire, drought, ...). A single tree does not change the world overnight, but NIKIN plants "Tree by Tree" – tree by tree – making the world a greener place.
Nikin introduced the term "TreeWear", which has developed from the popular term "StreetWear", simply with the added effect that a tree is planted for every product. Tree by tree, the world does not change overnight, but it is a step in the right direction.
In winter 2016, the Swiss fashion and lifestyle brand "NIKIN" from Lenzburg (AG) was launched. The brand was founded by Nicholas Hänny (1991) and Robin Gnehm (1992), a business student and an industrial design student, who have known each other since early childhood. The two former scouts and skaters had long wanted to start a joint project, which was finally realised through NIKIN.
Their vision was a fashion label that had an ecological impact. Robin, who had just returned to Switzerland from a trip through the vast forests of Canada, designed a logo that, as it soon turned out, was a huge hit with the public. After the launch, when orders accumulated shortly before Christmas, the two quickly realised that they could no longer manage this alone. With Lester and Jeffrey, Robin's two brothers, reinforcements were brought on board in the areas of logistics and communication. Since then, the NIKIN team has maintained a very familial relationship, which is certainly also a reason for their success. The entire NIKIN family is always there to help and support wherever they can.
It is important for NIKIN to always be innovative, modern, and open-minded, but at the same time sustainable and fair. That is why they attach great importance to environmentally friendly and fair production. In the beginning, it was not easy to find and finance adequate production. With their success, they could approach the goal – the relocation of production from Asia to Europe – and so today almost all of our products are manufactured exclusively in Europe.
Since January 2019, NIKIN and its products have been officially certified by "GOTS" (Global Organic Textile Standard), which guarantees sustainable and fair production.
The textiles consist largely of organic cotton in combination with recycled polyester. Other products are made from various sustainable alternatives such as bamboo or cotton from recycled jeans. NIKIN is always honest with itself and knows that it is not perfect – but it constantly tries to improve and is looking for even better, more sustainable, and fairer solutions every day to get closer to its goal.
At NIKIN, only tree-free paper made from bamboo or waste from the sugar cane industry is used. Of course, the personalised tree certificate that every customer receives in addition to their order is completely tree-free.
